Sunday, October 24, 2010

Google instant

Just finished reading 'The Shallows : What the internet is doing to our brains"

Will have to write a proper post on it, but fior the moment my only action is to re-assert my intellectual autonomy by disabling 'Google Instant'....and have to re-post a classic article by Charlie Brooker on the subject - perfectly put! :



Google Instant is trying to kill me!

For the sake of my sanity, the war against the machines starts here

Last week I realised the internet wants to kill me. I was trying to write a script in a small room with nothing but a laptop for company. Perfect conditions for quiet contemplation – but thanks to the accompanying net connection, I may as well have been sharing the space with a 200-piece marching band.

I entered the room at 10.30am. Because I was interested in the phone-hacking story, I'd set up an automatic Twitter search for the term "Coulson" (eavesdropping, essentially: he'd hate it). Whenever someone mentioned his name, a window would pop up in the corner of my screen to alert me. Often their messages included a link to a webpage, which I'd end up skim-reading. This was on top of the other usual web distractions: emails, messageboards, self-deluding "research" on Wikipedia, and so on.

By 1pm I'd written precisely three lines of script. Yet my fingers had scarcely left the keyboard. My brain felt like a loose, whirring wheel that span with an audible buzz yet never quite touched the ground.

At around 2pm, Google announced the final straw.

I'm starting to feel like an unwitting test subject in a global experiment conducted by Google, in which it attempts to discover how much raw information it can inject directly into my hippocampus before I crumple to the floor and start fitting uncontrollably.

That afternoon, it unveiled a new feature called Google Instant. It delivers search results before you've finished typing them. So now, if I visit Google and start typing my own name, it shows me links to Craigslist the moment I hit "C". When I add the "H", up pops the homepage for Chase online banking. By the time I've spelt out "Charlie", I'm presented with a synopsis and review score for "Charlie St Cloud", a film starring Zac Efron. Add a "Br" and Charlie Brown gazes back at me.

As the name suggests, this all happens instantly. It's the internet on fast-forward, and it's aggressive – like trying to order from a waiter who keeps finishing your sentences while ramming spoonfuls of what he thinks you want directly into your mouth, so you can't even enjoy your blancmange without chewing a gobful of black pudding first.

Naturally, Google is trumpeting it as the best thing since sliced time. In a promotional video, a likable codger gives it a spin and exclaims, "I didn't even have to press enter!" This from a man old enough to remember drying his clothes with a mangle. Google may have released him from the physical misery of pressing enter, but it's destroyed his sense of perspective in the process.

But this isn't just about ease of use: it's about productivity too. Google proudly claims it reduces the average search time by two to five seconds. "That may not seem like a lot at first," it says, "but it adds up."

Cool. Maybe now I'll get round to completing that symphony.

What with phone calls, texts, emails and Coulson tweets, that two-to-five-second period spent typing search terms into a soothing white screen was one of the only relaxing lulls in my day. I didn't realise it at the time but, compared to Google Instant, it feels like a slow walk through a calm meadow.

My attention span was never great, but modern technology has halved it, and halved it again, and again and again, down to an atomic level, and now there's nothing discernible left. Back in that room, bombarded by alerts and emails, repeatedly tapping search terms into Google Instant for no good reason, playing mindless pinball with words and images, tumbling down countless little attention-vortexes, plunging into one split-second coma after another, I began to feel I was neither in control nor 100% physically present. I wasn't using the computer. The computer was using me – to keep its keys warm. (Apart from "enter", obviously. I didn't even have to press that.)

By 5.30pm I'd written half a paragraph. I went home in disgust.

In desperation that evening, I used Google Instant to hunt for solutions, and stumbled across something called the Pomodoro Technique. Put simply, it's a method for retraining your attention span. You set a kitchen timer, and try to work without interruption for 25 minutes. Then you take a five-minute break. Then you work for another 25 minutes. And so on. It sounded easy, so I disconnected my net connection and gave it a try. By the time I went to bed I'd gone through three "Pomodoro cycles" and written 1,856 words of script.

I'd heard of repentant slobs using a similar regime to ease themselves into the habit of exercise: run for 90 seconds, walk for 90 seconds, then repeat the cycle until your fitness increases and you can run to Gwent and back in time for Emmerdale. I never thought I'd have to do something similar for my attention span simply to maintain my own sanity.

Just as muscles ache the morning after your first exercise in months, so I can feel my brain ache between each 25-minute bout of concentration. But there's something else there too: a flickering sense of control.

So, from now on, I'm rationing my internet usage and training my mind muscles for the future. Because I can see where it's heading: a service called Google Assault that doesn't even bother to guess what you want, and simply hurls random words and sounds and images at you until you dribble all the fluid out of your body. And I know it'll kill me, unless I train my brain to withstand and ignore it. For me, the war against the machines has started in earnest
.

The gods of the copybook headings

while never actually sit and read much poetry - always nice to stumble across a classic...something which strikes an unexpected deep chord in the middle of normality.... just thought of, then googled and read - The Gods of the copybook headings...

Wikipedia describes it as :

""The Gods of the Copybook Headings" is a poem published by Rudyard Kipling in 1919. The central message of the poem is that basic and unvarying aspects of human nature will always re-emerge in every society.

The copybook headings to which the title refers were proverbs or maxims printed at the top of 19th century British schoolboys' notebook pages. The students had to write them by hand repeatedly down the page."


sounds about right - but like all great poems - the meaning is always more personal and elusive than that! Enjoy! :




The Gods of the Copybook Headings

AS I PASS through my incarnations in every age and race,
I make my proper prostrations to the Gods of the Market Place.
Peering through reverent fingers I watch them flourish and fall,
And the Gods of the Copybook Headings, I notice, outlast them all.

We were living in trees when they met us. They showed us each in turn
That Water would certainly wet us, as Fire would certainly burn:
But we found them lacking in Uplift, Vision and Breadth of Mind,
So we left them to teach the Gorillas while we followed the March of Mankind.

We moved as the Spirit listed. They never altered their pace,
Being neither cloud nor wind-borne like the Gods of the Market Place,
But they always caught up with our progress, and presently word would come
That a tribe had been wiped off its icefield, or the lights had gone out in Rome.

With the Hopes that our World is built on they were utterly out of touch,
They denied that the Moon was Stilton; they denied she was even Dutch;
They denied that Wishes were Horses; they denied that a Pig had Wings;
So we worshipped the Gods of the Market Who promised these beautiful things.

When the Cambrian measures were forming, They promised perpetual peace.
They swore, if we gave them our weapons, that the wars of the tribes would cease.
But when we disarmed They sold us and delivered us bound to our foe,
And the Gods of the Copybook Headings said: "Stick to the Devil you know."

On the first Feminian Sandstones we were promised the Fuller Life
(Which started by loving our neighbour and ended by loving his wife)
Till our women had no more children and the men lost reason and faith,
And the Gods of the Copybook Headings said: "The Wages of Sin is Death."

In the Carboniferous Epoch we were promised abundance for all,
By robbing selected Peter to pay for collective Paul;
But, though we had plenty of money, there was nothing our money could buy,
And the Gods of the Copybook Headings said: "If you don't work you die."

Then the Gods of the Market tumbled, and their smooth-tongued wizards withdrew
And the hearts of the meanest were humbled and began to believe it was true
That All is not Gold that Glitters, and Two and Two make Four
And the Gods of the Copybook Headings limped up to explain it once more.

As it will be in the future, it was at the birth of Man
There are only four things certain since Social Progress began.
That the Dog returns to his Vomit and the Sow returns to her Mire,
And the burnt Fool's bandaged finger goes wabbling back to the Fire;

And that after this is accomplished, and the brave new world begins
When all men are paid for existing and no man must pay for his sins,
As surely as Water will wet us, as surely as Fire will burn,
The Gods of the Copybook Headings with terror and slaughter return!